switzerland

pangea labs GmbH

Weissbadstr. 1

CH 9050 - Appenzell

 

Phone: +41 445004660

Fax: +41 445004661

info@pangealabs.com

 

germany

pangea labs GmbH

Uhlandstr. 175

D 10719 - Berlin

 

Phone: +49 30 609856640

Fax: +49 30 609856641

info@pangealabs.com

Slide background

Integrated agency for consulting and research in the fields of decision support and online research.

electrical engineering

Electrical Engineering

problem

Research in technically

driven environments

 

A provider of electrical engineering products was looking for feedback in a world of very specific demands in complex B2B realtions. As the client relations were delicate, the producer wanted to contact them whether personally or in a high-value online approach. questfox was showing ways to interact with those high-value customers.

solution

Using speaking

avatars as interviewers

 

Solution: Besides the methological background, the use of a female speaking avatar reading the questions out loud, convinced a high percentage of clients to fully respond to the interview (>80%)
Content: Innovations in electrical engineering and client’s needs.
Methods: Price Sensitivity Meter, Analytic Hierarchy Process modells, Ratingscales

field report

Company: Swiss branch of a multinational company
Number of participants: 108
Time frame: 5 days of online research
Language: German

result

Findings about product development

and clients interested in the research approach

 

Result: The company received valuable input for the future development of their products right from their key account clients. Even though the company is untertaking a lot of questionnaires on a daily basis, this research proved to be special. For the first time ever the company received questions about the interesting research methology and the technical approach.

other studies

lupe
Automotive

Automotive

Automotive Supply

Automotive Supply

Aviation / Transportation

Aviation / Transportation

B2B Research

B2B Research

Brand Behaviour

Brand Behaviour

Condoms

Condoms

Electrical Engineering

Electrical Engineering

Food

Food

Household Appliances

Household Appliances

Internet Business

Internet Business

Mobile and Pad Questionnaires

Mobile and Pad Questionnaires

Pharmaceuticals

Pharmaceuticals

Retailing

Retailing

Sales

Sales

Sports Equipment

Sports Equipment

Trade Shows / Exhibitions

Trade Shows / Exhibitions