switzerland

pangea labs GmbH

Weissbadstr. 1

CH 9050 - Appenzell

 

Phone: +41 445004660

Fax: +41 445004661

info@pangealabs.com

 

germany

pangea labs GmbH

Uhlandstr. 175

D 10719 - Berlin

 

Phone: +49 30 609856640

Fax: +49 30 609856641

info@pangealabs.com

Slide background

Integrated agency for consulting and research in the fields of decision support and online research.

trade shows / exhibitions

Trade Shows  Exhibitions

problem

How to interview

on a tradeshow?

 

A major german fairground had different shows to manage. For every kind of professional exhibitions a lot of data is already gathered. The only thing always missing is direct responses from visitors and exhibitors.

solution

Online and Onsite

interviews in one system

 

Solution: In a combination of online and onsite questionnaires all target groups could be intetgrated into one system
Content: Interview about expections and measurement of customer satisfaction
Methods: Combination of rating scales, Analytic Hierarchy Process, Use of Tablett PCs Onsite

field report

Online and offline

combined in one system

 

Company: Major german fairground Live access
Number of participants: 400 online interviews with exhibitors 800 onsite with a team of 20 interviewers
Time frame: 2 weeks online, 1 week onsite
Languages: English / German

result

Expectations and satisfaction

ratings for future planing

 

Result: A pre-exhibition questionnaire gave clear answers to specific sets of expectations.The onsite measurement on the fairground could include direct visitor’s feedback which was organized in the online report.

other studies

lupe
Automotive

Automotive

Automotive Supply

Automotive Supply

Aviation / Transportation

Aviation / Transportation

B2B Research

B2B Research

Brand Behaviour

Brand Behaviour

Condoms

Condoms

Electrical Engineering

Electrical Engineering

Food

Food

Household Appliances

Household Appliances

Internet Business

Internet Business

Mobile and Pad Questionnaires

Mobile and Pad Questionnaires

Pharmaceuticals

Pharmaceuticals

Retailing

Retailing

Sales

Sales

Sports Equipment

Sports Equipment

Trade Shows / Exhibitions

Trade Shows / Exhibitions